5 Marketing tips to help you succeed in 2021

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If 2020 taught us anything, it’s that our customers are online, and they are craving real connections from the businesses they interact with.  The fact is that marketing is an essential component of building and growing your business. While it can easily be overlooked when the everyday running of your business gets in the way,…

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Start your business in 2021

Everything you need to know about starting your own business in 2021

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Taking the leap and starting your own business can often feel overwhelming or downright scary. But, it doesn’t have to be!

Read our top considerations you need to make to become self-employed in 2021!

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Success stories Beth Dunne Urban Tree Growers

Success Stories – Beth Dunne from Urban Tree Growers

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Beth and husband, Christopher, own and operate Urban Tree Growers, in Ripplebrook.

Beth sought the help of the Work My Own Way team for guidance and support in building her business.

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Inspiring People - Jack Wu from Tiny Tutors

Inspirational People – Jack Wu from Tiny Tutors

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Jack Wu runs Tiny Tutors, a social enterprise with a mission to help students access specialist tutors and mentors, particularly in rural and remote locations. We sat down with Jack to hear his entrepreneurship story.

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5 Ways to improve your website today!

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Your website is an important tool which will help you to engage your customers, make sales, and convert your audience to long term buyers! Many consumers rely on websites to determine which businesses are trustworthy and credible. Your website will be the first place your customer looks if they want to learn more about you.…

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Gippsland success story TruBlu Scissors

Success Stories – Steven Thompson from Tru-Blu Scissors

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Name: Steven Thompson Business: Tru-Blu Scissors About Steven: Steven lives in Morwell, Latrobe City Council. He has been in business for 5 years, making high quality, handmade hairdressing scissors.  Steve came to Work My Own Way looking for some additional support and coaching to ensure he was on the “right track”. He had plenty of…

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Deborah Milligan Entrepreneurship Story of Covid-safe business

Inspirational People – Deborah Milligan

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Deborah runs Test and Tag It Service and Support. She provides testing and tagging of appliances and electrical equipment to help businesses stay WorkSafe compliant. As an older person, Deborah found there weren’t many job prospects available to her. She wanted a challenge, and decided to find a business which would be low risk, while…

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Business Branding blog post

Your Brand Your Business

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How you brand and position your business is as important as how you run it Branding is more than just pretty designs on your website, Instagram feed, or business cards. It’s about how your audience feels when they interact with your business, and it’s made up of 3 things — your business’s mission, goals and…

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Practical Guide to Facebook Ads

Facebook Ads Step by Step Guide for Beginners

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Are you interested in learning more about Facebook Ads and how they can help you build and grow your business? We have put together a comprehensive guide to Facebook ads to help you on your way. Don’t forget to take a look at our video below, which will walk you through the process of advertising…

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Melissa Gijsbergs Gippsland entrepreneurship

Inspirational People – Melissa Gijsbers

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Melissa is a published author and mentor to young writers. She runs the Junior Writers Club, where she supports Australian writers aged 8-18. Since COVID-19, Melissa has pivoted her weekly writing groups from face to face, to online. As a result, she has been able to support and encourage even more eager young writers!  Her…

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Goal setting Gippsland Setting goals cover

Goal set your way to success

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A dream without a plan is just a wish. Without a plan of action, your dreams can feel overwhelming or impossible to reach. If you want to see your business succeed – it’s time to set goals and milestones to help you get there!  We’re here to help you, so read on for our tips…

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Inspiring Gippsland Business Stories Christine Boucher

Inspiring People: Christine Boucher

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Christine is the managing director of Natural Health Balance, which transforms the health and wellbeing of organisations and their staff. With a Bachelor of Nursing, specialising in Intensive Care Nursing, a Masters in Business, and over 20 years’ experience in healthcare, her passion for her industry is evident.  We sat down with Christine to find…

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